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20 second rule

Posted By: Don
Date: Monday, 16 April 2007, at 12:29 p.m.

There was a professor in europe that did a test
on how long people read their ad snail mail. His test results was about 20 seconds.
Do any of you have the url to his test information?
Regards,
Don

Messages In This Thread

20 second rule
Don -- Monday, 16 April 2007, at 12:29 p.m.
- Re: 20 second rule
  Steve MacLellan -- Monday, 16 April 2007, at 1:14 p.m.

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