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November 06, 2004
Get Positioned For The Holiday Shopping Season
Yes the holidays are almost upon us again. Where does the time fly?
And according to an article at eWeek:
...it says "Forrester Research is projecting that online holiday sales this year will hit $13.2 billion, which represents a 20 percent increase compared with last year."
Willie Crawford offers this advice:
Now is the perfect time to add items to your product mix that will be popular holiday selling. You just need to do some research and get a feel for what will be hot sellers during the holiday season. While the offline stores and factories needed a long lead time in order to control inventory, etc. you can jump into practically any market in a matter of DAY.
Willie Crawford
If you need to hire someone to update your website for the holiday season it is important to get your requests in as soon as possible — don't leave it to the last moment. I don't know about other developers, but it was a madhouse around here last week. If this is any indication of what the next two months will be like, it may be hard to get everything done.
You have to count on everyone being busy and that there may be unexpected delays. Last week, beside my regular workload I had to deal with a few emergencies, doctor appointments (it is flue season, you know) and a car giving me a bit of trouble.
If projects have to be re-scheduled, it is better to have them bumped a few days now, then the week before Christmas. PLanning is everything, and planning for the unexpected is part of it ;-)
Posted by Steve MacLellan at November 6, 2004 12:10 PM
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