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January 18, 2005
Newsletter format
I've noted a lot more people read this blog, then subscribe to my newsletter. Blog readership seems to keep increasing.
It seems every time I send my newsletter out there are always a few people who choose to unsubscribe. That's to be expected of course. Ya' can't please everyone!
When I started blogging again this year after my brief hiatus since 2001, I thought I should make the blog something like my newsletter... but that didn't happen.
So as an experiment this week I decided to format my newsletter differently to make it more like my blog. It was similar to the main blog page where you get an introduction to the article, and a link to click on for more information.
Funny thing happened. There weren't any unsubscribe requests.
Maybe the new format is a keeper, maybe it is too early to tell.
Posted by Steve MacLellan at January 18, 2005 03:55 PM
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