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Expert System Guns For Google with Semantic Search, Advertising




Erstwhile Google AdSense rival Expert System launches its Cogito Semantic Advertiser tool, which discerns the meaning and context of words to provide more relevant ads. Expert joins a cadre of search providers, including the Microsoft-owned Powerset, Hakia, Yedda and Zoomix to leverage semantic technologies.
- Google has a new challenger to its AdSense platform, courtesy of semantic software maker Expert System. Expert System, which makes software that interprets information in text, has launched Cogito SemanticAdvertiser, a tool that, when paired with Expert's semantic search engine, processes the m...




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